AI exposure by occupation, O*NET 41-3011.00
Will AI replace Advertising Sales Agents?
Advertising Sales Agents: AI can already handle 14 of 20 tasks; the work mostly needs a standard-tier model.
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Every task, scored
The 20 tasks O*NET 30.3 lists for Advertising Sales Agents, from most to least exposed. 14 reach 60 or more, the level at which AI already handles a task.
| Task | AI exposure | Evidence | Model tier |
|---|---|---|---|
| Write copy as part of layout. | Observed | Standard | |
| Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising. | Estimated | Frontier | |
| Provide clients with estimates of the costs of advertising products or services. | Estimated | Frontier | |
| Locate and contact potential clients to offer advertising services. | Estimated | Standard | |
| Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible. | Estimated | Efficient | |
| Obtain and study information about clients' products, needs, problems, advertising history, and business practices to offer effective sales presentations and appropriate product assistance. | Estimated | Efficient | |
| Process all correspondence and paperwork related to accounts. | Estimated | Efficient | |
| Draw up contracts for advertising work, and collect payments due. | Estimated | Efficient | |
| Deliver advertising or illustration proofs to customers for approval. | Estimated | Standard | |
| Inform customers of available options for advertisement artwork, and provide samples. | Estimated | Standard | |
| Identify new advertising markets, and propose products to serve them. | Estimated | Standard | |
| Arrange for commercial taping sessions, and accompany clients to sessions. | Estimated | Efficient | |
| Recommend appropriate sizes and formats for advertising, depending on medium used. | Estimated | Frontier | |
| Consult with company officials, sales departments, and advertising agencies to develop promotional plans. | Estimated | Standard | |
| Maintain assigned account bases while developing new accounts. | Estimated | Standard | |
| Gather all relevant material for bid processes, and coordinate bidding and contract approval. | Estimated | Standard | |
| Prepare promotional plans, sales literature, media kits, and sales contracts, using computer. | Observed | Standard | |
| Determine advertising medium to be used, and prepare sample advertisements within the selected medium for presentation to customers. | Observed | Standard | |
| Write sales outlines for use by staff. | Observed | Standard | |
| Attend sales meetings, industry trade shows, and training seminars to gather information, promote products, expand network of contacts, and increase knowledge. | Estimated | Efficient |
Observed: scored from AI use recorded in the Anthropic Economic Index (June 2026 release), 4 of 20 tasks. Estimated: scored from the task's O*NET 30.3 work activity, 16 of 20. Importance is O*NET's 1 to 5 rating of how central the task is. Model tier is the lowest tier that can do the task under the published rubric; "No tier" marks hands-on work.
The model tier this role needs
A standard-tier model or lower covers 84% of the role's importance-weighted task work. 100% of the work is something AI can address at some tier.
Efficient, standard and frontier tiers come from the JobRoute model tier reference. The recommended tier is the lowest one that covers 80% of the work AI can address. How the method works.
Wages, employment and outlook
- US employment
- 91,700
- Median annual wage
- $64,820
- Middle half of earners
- $47,020 to $99,990
- Projected change, 2024 to 2034
- -6.4%
Employment and wages: BLS Occupational Employment and Wage Statistics, May 2025, national. Projection: BLS Employment Projections 2024 to 2034.
Adjacent roles
The occupations that reuse the most of this role's skills, with the usual time to move. These are the first places to look when you plan to redeploy or retrain people in this role.
- Insurance Sales Agents 72% skill overlap, about 10 months to move Exposure61
- Advertising and Promotions Managers 72% skill overlap, about 10 months to move Exposure45
- Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel 70% skill overlap, about 11 months to move Exposure61
- Real Estate Sales Agents 66% skill overlap, about 12 months to move Exposure39
- Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products 64% skill overlap, about 13 months to move Exposure41
Skill overlap and transition time from the JobRoute role adjacency graph on O*NET 30.3 skills.
Questions about Advertising Sales Agents and AI
Will AI replace Advertising Sales Agents?
AI already handles 14 of the 20 tasks O*NET lists for this occupation, at a task exposure of 60 or more, and the role's importance-weighted exposure is 65 out of 100. JobRoute scores tasks, not whole jobs, so the score shows how much of the work changes rather than whether the job disappears. BLS projects employment to change by -6.4% from 2024 to 2034.
What is the AI exposure of Advertising Sales Agents?
65 out of 100 on JobRoute's task exposure measure, the importance-weighted average of the role's O*NET task scores. Higher means more of the work is AI-doable today. 4 of the 20 task scores are observed in the Anthropic Economic Index (June 2026 release), and the other 16 are estimated from each task's O*NET work activity.
Which Advertising Sales Agents tasks can AI already do?
The tasks with the highest exposure are: Write copy as part of layout; Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising; Provide clients with estimates of the costs of advertising products or services. They are three of the 14 tasks that reach 60 or more.
What AI model tier does this role need?
A standard-tier model or lower covers 84% of the role's importance-weighted task work. JobRoute assigns each task the lowest tier that can do it under a published rubric and recommends the lowest tier that covers 80% of the work AI can address.
How many people work as Advertising Sales Agents, and what do they earn?
91,700 people in the United States, with a median annual wage of $64,820 (BLS Occupational Employment and Wage Statistics, May 2025). BLS Employment Projections expect a change of -6.4% from 2024 to 2034.
How to cite
Data version 2026-11-02, JobRoute method v1.0.0. Download all occupations or this occupation as JSON. Methodology.
JobRoute (2026). AI exposure: Advertising Sales Agents. Data version 2026-11-02, method v1.0.0. Built on O*NET 30.3, BLS OEWS May 2025 and the Anthropic Economic Index (June 2026). CC BY 4.0. https://www.jobroute.ai/jobs/advertising-sales-agents
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