AI exposure by occupation, O*NET 27-2012.00

Will AI replace Producers and Directors?

Producers and Directors: AI can already handle 6 of 30 tasks; the work mostly needs a frontier-tier model.

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Every task, scored

The 30 tasks O*NET 30.3 lists for Producers and Directors, from most to least exposed. 6 reach 60 or more, the level at which AI already handles a task.

Task AI exposure Evidence Model tier Importance
Consult with writers, producers, or actors about script changes or "workshop" scripts, through rehearsal with writers and actors to create final drafts. 85 Estimated Efficient 3.9
Compose and edit scripts or provide screenwriters with story outlines from which scripts can be written. 85 Observed Standard 3.9
Compile scripts, program notes, and other material related to productions. 80 Estimated Standard 3.8
Choose settings and locations for films and determine how scenes will be shot in these settings. 79 Observed Frontier 3.8
Review film, recordings, or rehearsals to ensure conformance to production and broadcast standards. 65 Estimated Frontier 4.2
Review film daily to check on work in progress and to plan for future filming. 65 Estimated Frontier 3.7
Plan details such as framing, composition, camera movement, sound, and actor movement for each shot or scene. 50 Estimated Frontier 4.4
Supervise and coordinate the work of camera, lighting, design, and sound crew members. 50 Estimated Frontier 4.2
Perform management activities, such as budgeting, scheduling, planning, and marketing. 50 Estimated Frontier 4.0
Coordinate the activities of writers, directors, managers, and other personnel throughout the production process. 50 Estimated Frontier 3.5
Develop marketing plans for finished products, collaborating with sales associates to supervise product distribution. 50 Estimated Frontier 3.1
Hire principal cast members and crew members, such as art directors, cinematographers, and costume designers. 50 Estimated Frontier 3.0
Negotiate with parties, including independent producers and the distributors and broadcasters who will be handling completed productions. 35 Estimated Standard 3.6
Hold auditions for parts or negotiate contracts with actors determined suitable for specific roles. 35 Estimated Standard 3.0
Communicate to actors the approach, characterization, and movement needed for each scene in such a way that rehearsals and takes are minimized. 30 Estimated Standard 4.4
Direct live broadcasts, films and recordings, or non-broadcast programming for public entertainment or education. 30 Estimated Standard 4.3
Research production topics using the internet, video archives, and other informational sources. 30 Estimated Efficient 4.3
Study and research scripts to determine how they should be directed. 30 Estimated Efficient 4.2
Confer with technical directors, managers, crew members, and writers to discuss details of production, such as photography, script, music, sets, and costumes. 30 Estimated Efficient 4.1
Write and submit proposals to bid on contracts for projects. 30 Estimated Efficient 4.0
Identify and approve equipment and elements required for productions, such as scenery, lights, props, costumes, choreography, and music. 30 Estimated Standard 3.9
Establish pace of programs and sequences of scenes according to time requirements and cast and set accessibility. 30 Estimated Standard 3.9
Conduct meetings with staff to discuss production progress and to ensure production objectives are attained. 30 Estimated Efficient 3.8
Cut and edit film or tape to integrate component parts into desired sequences. 30 Estimated Frontier 3.8
Write and edit news stories from information collected by reporters and other sources. 30 Estimated Standard 3.8
Resolve personnel problems that arise during the production process by acting as liaisons between dissenting parties when necessary. 30 Estimated Standard 3.6
Perform administrative duties, such as preparing operational reports, distributing rehearsal call sheets and script copies, and arranging for rehearsal quarters. 30 Estimated Standard 3.5
Obtain rights to scripts or to such items as existing video footage. 30 Estimated Efficient 3.2
Select plays, scripts, books, news content, or ideas to be produced. 30 Estimated Standard 3.0
Arrange financing for productions. 30 Estimated Standard 2.9

Observed: scored from AI use recorded in the Anthropic Economic Index (June 2026 release), 2 of 30 tasks. Estimated: scored from the task's O*NET 30.3 work activity, 28 of 30. Importance is O*NET's 1 to 5 rating of how central the task is. Model tier is the lowest tier that can do the task under the published rubric; "No tier" marks hands-on work.

The model tier this role needs

A frontier-tier model or lower covers 100% of the role's importance-weighted task work. 100% of the work is something AI can address at some tier.

Efficient, standard and frontier tiers come from the JobRoute model tier reference. The recommended tier is the lowest one that covers 80% of the work AI can address. How the method works.

Wages, employment and outlook

US employment
143,120
Median annual wage
$90,360
Middle half of earners
$62,670 to $134,800
Projected change, 2024 to 2034
+4.9%

Employment and wages: BLS Occupational Employment and Wage Statistics, May 2025, national. Projection: BLS Employment Projections 2024 to 2034. BLS publishes these figures by SOC code, so O*NET occupations that share a SOC code show the same figures.

Adjacent roles

The occupations that reuse the most of this role's skills, with the usual time to move. These are the first places to look when you plan to redeploy or retrain people in this role.

Skill overlap and transition time from the JobRoute role adjacency graph on O*NET 30.3 skills.

Questions about Producers and Directors and AI

Will AI replace Producers and Directors?

AI already handles 6 of the 30 tasks O*NET lists for this occupation, at a task exposure of 60 or more, and the role's importance-weighted exposure is 44 out of 100. JobRoute scores tasks, not whole jobs, so the score shows how much of the work changes rather than whether the job disappears. BLS projects employment to change by +4.9% from 2024 to 2034.

What is the AI exposure of Producers and Directors?

44 out of 100 on JobRoute's task exposure measure, the importance-weighted average of the role's O*NET task scores. Higher means more of the work is AI-doable today. 2 of the 30 task scores are observed in the Anthropic Economic Index (June 2026 release), and the other 28 are estimated from each task's O*NET work activity.

Which Producers and Directors tasks can AI already do?

The tasks with the highest exposure are: Consult with writers, producers, or actors about script changes or "workshop" scripts, through rehearsal with writers and actors to create final drafts; Compose and edit scripts or provide screenwriters with story outlines from which scripts can be written; Compile scripts, program notes, and other material related to productions. They are three of the 6 tasks that reach 60 or more.

What AI model tier does this role need?

A frontier-tier model or lower covers 100% of the role's importance-weighted task work. JobRoute assigns each task the lowest tier that can do it under a published rubric and recommends the lowest tier that covers 80% of the work AI can address.

How many people work as Producers and Directors, and what do they earn?

143,120 people in the United States, with a median annual wage of $90,360 (BLS Occupational Employment and Wage Statistics, May 2025). BLS Employment Projections expect a change of +4.9% from 2024 to 2034.

How to cite

Data version 2026-11-02, JobRoute method v1.0.0. Download all occupations or this occupation as JSON. Methodology.

JobRoute (2026). AI exposure: Producers and Directors. Data version 2026-11-02, method v1.0.0. Built on O*NET 30.3, BLS OEWS May 2025 and the Anthropic Economic Index (June 2026). CC BY 4.0. https://www.jobroute.ai/jobs/producers-and-directors

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